O, no. Not another TV channel?
The following, slightly edited, story was in the Jakarta Post recently, but is no longer online.
A new Jakarta-centric television channel has been launched and will focus on entertainment and lifestyle programs, its owner said. O Channel is broadcast from the Sarinah Building in Central Jakarta and first went on air in August.
The MRA Media Group (which runs nine radio stations in Indonesia including Hard Rock FM, MTV Sky and Cosmopolitan) is only available on a restricted basis and will go to full broadcast around Central and Greater Jakarta by mid-next year.
Trial programming on 33 UHF has commenced, with the station screening celebrity promos, testimonials and music videos. Content will be gradually expanded until its full-broadcast launch next year.
"We believe that O Channel will bring an entirely new standard and viewing experience," Mutia Kasim, a company director and the project chief said.
"This channel is concerned with Jakarta, the city and its people and will change the way we watch and think about television."
Ah, but will it "change the way we watch and think about" Jakarta?
Somehow I doubt it.
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