Are you a devout believer in a ritualist religion?
If so, do tweet it. That seems to be the message from the deputy head of the English church, the Archbishop of York who is seeking a Director of Communications. I presume the job description refers to temporal communications, but who knows, eh? Is God a twitterer?
It does seem that to be 'with it' one has to utilise all sorts of communication networks and if virtual reality is the way we are expected to perceive the world, then by all means lets have virtual religions. It's all about mind over matter, isn't it?